Adaptation has mass-market awareness. Prevention never did.
That’s the message that Climative CEO, Winston Morton, shared with Markham Hislop on his podcast, Energi Media.
For years, climate action has lived in policy discussions and long-term planning. Today, it dominates somewhere much more tangible: insurance premiums, energy bills, and access to capital. As climate risk becomes financial risk, the demand for clear, scalable building data is accelerating.
At Climative, we help banks, utilities, and building owners move from abstract climate goals to practical decisions, understanding cost, comfort, and resilience earlier in the ownership journey, not after losses occur.
Watch Winston explain how climate adaptation is reshaping buildings and financial decision-making: https://youtu.be/kq_LLaqkWMU
Jenny is a marketing professional with successes in home sustainability, biotechnology, agriculture, and more. She loves translating technology into stories and using stories to build communities.
Climative provides a collaborative AI-assisted data platform for organizations to enable personalized advice and offers to building owners, taking the guesswork out of building upgrades and transforming the low carbon economy.
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